180U Learning
Brand Identity

Introducing U, 180/DDB Amsterdam’s internal learning platform that empowers employees to cultivate new skills and expand their professional horizons. The innovative design of U takes a refreshing approach, embracing the simplicity and effectiveness of building blocks. Symbolic for growth, development, and support, these building blocks represent the foundation upon which our employees can thrive.

Infused with bold and motivating colours, U captivates users, igniting their engagement and nurturing their curiosity. By fostering a vibrant and collaborative learning community, U becomes a space that individuals are eager to be a part of, driving continuous improvement and fostering a lifelong love for learning.

Client
180 Amsterdam

Location
Amsterdam

Year
2023

Deliverables
Branding
Motion
Campaign
Print
Digital Design

Agency
180/DDB Amsterdam